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lauramlive

  • Work
  • Resume
  • About

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KEY ACCOMPLISHMENTS

  • Directed high-level design vision for 3 end-to-end digital experiences across 4 lines of business that support customers in 16 languages across 40+ countries

  • Hired, managed, mentored, and established design critique process for a 6-person UX design team of junior, mid-level, and senior designers

  • Led redesign project of mobile, tablet, and desktop customer returns experience though user research, requirements definition, ideation, implementation, and launch, resulting in a 2.78M annualized contact reduction and a $7.53M savings worldwide

  • Orchestrates annual director-level strategy document, coordinating content inputs from 10 teams

EXPERIENCE

Amazon | Seattle, April 2016 - Current

Senior Program Strategist, Consumer Operations & Global Outsourcings

  • Orchestrates annual director-level strategy document, coordinating content inputs from 10 teams

  • Establishes and manages 30+ annual director-level goals for key business and employee initiatives

  • Oversees diversity, equity, and inclusion annual planning across 5 teams

  • Arranges semi-annual multi-day leadership strategy summit for 25 participants

  • Creates daily operational reports during peak business cycles to inform leadership decision making

UX Manager, Customer Service

  • Directed high-level design vision for 3 end-to-end digital experiences across 4 lines of business that support customers in 16 languages in 40+ countries

  • Hired, managed, mentored, and established design critique process for a 6-person UX design team of junior, mid-level, and senior designers

  • Partnered with tech and product leaders across 7 projects to determine project priority and establish processes within an Agile environment

  • Directed formation and delivery of executive-level presentations

  • Oversaw user interviews of 50+ associates and evaluative research of 3 experiences

  • Served in leadership position in 30-person design studio

Senior UX Design Lead, Customer Returns

  • Directed design team through redesign of returns center associate experience, used by 30K+ associates worldwide. Oversaw foundational research, cross-functional design sprints, design creation, and presentation formation and delivery

  • Led redesign project of mobile, tablet, and desktop customer returns experience though user research, requirements definition, ideation, implementation, and launch, resulting in a 2.78M annualized contact reduction and a $7.53M savings worldwide

  • Collaborated with product and tech partners to determine project priority, define requirements, and establish working relationship among teams

  • Hired, managed, mentored, and established design critique and task management processes for 1 designer and 1 writer


Citrix Online | Santa Barbara, CA, July 2007 - April 2016

Lead Product Designer

  • Oversaw design efforts and created design critique process for 4 mobile designers

  • Crafted mobile and tablet experiences for GoToWebinar, GoToMeeting, and GoToMyPC

  • Partnered with web development team to curated design pattern library, create mobile web patterns, and maintain existing desktop web patterns

Senior User Experience Designer

  • Headed redesigns of the GoToMyPC Marketing Website, the GoToMeeting External Administrator mobile website, and experimental GoToMyPC feature sets for the desktop web

  • Led design efforts for GoToMyPC for Mac desktop application through alpha, beta, and general audience releases

  • Collaborated on quarterly feature release cycle with product and tech within an Agile environment


Ford Motor Company | Detroit, MI, March 2003 - July 2007

Usability Specialist 

  • Authored and maintained internal usability testing process to craft scripts, conduct testing, analyze data, and create reports

  • Served as lead interface design and user research specialist on enterprise applications

  • Conducted accessibility evaluations for European consumer facing websites

  • Gathered requirements, designed wireframes, and established and maintained stakeholders relationships for internal websites and enterprise applications


TEACHING & SPEAKING

Fundamentals of UX. School of Visual Concepts, Seattle, 2019
Fundamentals of UX. School of Visual Concepts, Seattle, 2017
Mobile Design Basics. Citrix Online, 2012  
Design Sprints. Amazon Web Development EU Conference, July 2019, Amsterdam
Design Sprints. Amazon Web Development US Conference, May 2019, Seattle, WA
Tips & Tricks for Quick Designs. Google I/O Extended Event, June 2015, Santa Barbara, CA
Mobile Design Principles. Mobile Apps Hack Week at Citrix Online, May 2015, Santa Barbara, CA
Designing with Security in Mind. Santa Barbara UX Meetup, February 2013, Santa Barbara, CA

SKILLS

Process. Stakeholder Management, Design Team Management, Affinity Diagraming, Wireframes, Workflows, Paper & Clickable Prototypes, Interaction & Visual Design, Agile Methodologies
Research. User Interviews, Heuristic Evaluations, Accessibility Evaluations, Competitive Analysis, Usability Testing, Research Findings Analysis
Software. Sketch, InVision, Marvel, Flinto, Omnigraffle, LucidCharts

EDUCATION

Carnegie Mellon University, 1998 - 2002
Masters, Human-Computer Interaction
Bachelors, Information Systems & Human-Computer Interaction
Minor, Technical Writing

Eligible to work in the US and EU